A Power BI development company can leverage AI features to enhance analytics for its clients. Using AI visuals, such as key influencers and decomposition trees, helps automate insights. Integrating cognitive services, like sentiment analysis or text analytics, adds value when dealing with unstructured data. The company can also incorporate machine learning models, either pre-built or custom, using Azure Machine Learning for predictive analytics. Additionally, empowering users with Power BI’s Q&A feature allows them to ask questions in natural language and receive insights instantly, providing more accessible and advanced data analytics.